Australia’s consumer watchdog has put the operators of the country’s large customer loyalty schemes on notice after handing down a damning report into the way they conduct business.

Almost nine in ten Australian adults are members of loyalty schemes and the average person has at least four.

The ACCC has raised red flags about whether consumers are actually getting the benefits advertised, and how the companies are dealing with members personal information.

They are concerns shared by Lizzie O’Shea from Digital Rights Watch.

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